News from ISSBA
Friday, 12 October 2018 11:03

Anglia Business Exhibition Update - October 2019

Find out the latest news on ABE19 and read why exhibiting at ABE is beneficial to your business.

The Anglia Business Exhibition is the longest-running business-to-business exhibition in East Anglia and stands are now on sale for 2019!ABE

Organised by ISSBA we are delighted to be returning to Trinity Park next year on Wednesday 15th May.

With a huge footfall and a prestigious position as the 'event to attend' for all businesses across the East of England, sponsors and exhibitors of the Anglia Business Exhibition benefit from the event's strong reputation gained over 23 years of bringing businesses together.

Over the years we have been continuously supported by a loyal following of exhibitors and sponsors, but don’t just take our word for it!

Ipswich based Insurance Brokers and Independent Financial Advisers, Woodward Markwell are a regular exhibitor at the event. Toni Vincent-Panich, Marketing Manager said: “We have been exhibiting at the Anglia Business Exhibition event for a number of years now and it has become an integral part of our marketing strategy. It allows us to position and develop our brand, meet with key decision-makers face-to-face, promote our products and services and it gives us the opportunity to network with like-minded businesses and individuals. This is why it’s so important to have an event like this in our region as it brings the local business community together under one roof.”

If that wasn’t reason enough here are five reasons why exhibiting at ABE is beneficial to your business:

1. Brand prominenceImage1

Exhibiting at the event gives you an opportunity to grow your brand prominence.  A strong presence with a clear strategic message and good promotional material is sure to get your brand recognised and grow your audience.

2. Networking

The Anglia Business Exhibition is not only an opportunity to sell your products and services, but also a great opportunity for networking with other businesses in the region. 

3. Pre-event briefing for exhibitors

Whether you are new to trade shows or a seasoned exhibitor, the briefing provided by ISSBA prior to the event will make sure that you are ready to get the most out of the exhibition.

4. Meeting the decision makers

Unlike many other events, the Anglia Business Exhibition has a 90% owner/managerial attendance rate, with only 10% of attendees being employees. This means that you are probably going to be speaking with the decision makers in an organisation. 

Image25. Grow your social audience

With the growth of social media use, exhibitions are a great way to grow your social following. At the Anglia Business Exhibition the hashtag #ABE19 is a convenient way to follow activity in the run up to, and during, the event.

The ABE team will be actively promoting sponsors and exhibitors through our social media channels, which is a great way to amplify your reach and grow your social media following.

Book today

For sponsorship enquiries contact Sonia Shelcott on 07775 613079